Marketing and Graphic Design Specialist

Company: Industrial Profile Systems
Location: Akron
Posted on: February 1, 2025

Job Description:

Marketing and Graphic Design Specialist (Full-Time)Industrial Profile Systems - Akron, OhioSalaried/ExemptJob Description:The Marketing and Graphic Design Specialist will be responsible for developing and executing marketing initiatives, while also creating high-quality graphic designs for various platforms. This individual will work closely with the sales and marketing team to ensure that all design materials align with brand guidelines and contribute to the overall sales and marketing strategy. The ideal candidate will have 3-5 years of experience in both marketing and graphic design, with strong skills in visual communication, creativity, and digital marketing. This role will report to the Vice President. BenefitsFull-time positionMedical, dental, vision, and life insurance on the 31st day of employment401K eligibility begins after the 60th day of employmentPay is bi-weeklyGenerous PTO policyPay Range: $50,000 - $65,000Job Responsibilities:Develop and implement email campaigns: create, schedule, and audit email campaigns while tracking performance and optimizing strategiesCollaborate with subject matter experts to develop and maintain catalogs, brochures, presentations, advertising materials, infographics and other marketing support materialsManage website and e-commerce updates (WordPress, Shopify)Digital content creation, to include video, using Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere)Support in the development of presentations and other internal/external communication materialsManage and maintain brand consistency across all design projectsImplement and maintain an organized digital filing system for easy access to marketing assetsCreate marketing timelines for development projects and communicate progress to the teamCreate, manage, and schedule social media content to promote company news, product offering, and eventsUtilize analytics tools to evaluate campaign performance and recommend improvementsStay up to date with design trends and digital marketing innovationsAttend meetings and provide input on opportunities for marketing improvements and workflowsHandle special requests and projects as neededPerform other miscellaneous job duties and related functions as directed Requirements:Bachelor's degree in Marketing, Graphic Design, or related field (or equivalent experience)3-5 years of proven experience in marketing and graphic design, with a strong portfolio to demonstrate design capabilitiesProficiency with Adobe Creative Suite (InDesign, Illustrator, Photoshop, Premiere), social media management, email marketing and other digital marketing toolsExperience/familiarity with website managementStrong organizational skills with the ability to handle multiple projects, timelines and due dates simultaneouslyExcellent communication and collaboration skillsDetail-oriented with a proactive approach to problem-solvingKnowledge of video editing tools and photoshopCompany DescriptionIndustrial Profile Systems is the premium provider of engineering and design services utilizing our structural aluminum and modular components to create mechanical hardware solutions across a wide range of industries. Founded in 1996 and occupying 50,000+ sq. ft. in Akron, Ohio, we design, machine, and assemble custom machine base, table, and enclosure solutions. This vertical integration allows for quick turnaround times and the ability to produce custom solutions. Quality craftsmanship and innovative designs with a focus on customer service will allow for continued growth and market share. Visit our website at www.industrialprofile.com. Industrial Profile Systems (Akron, OH) is a division of WEISS North America, Inc. (Willoughby, OH).Compensation details: 50000-65000 Yearly SalaryPI10287b106a3b-25660-36594300

Keywords: Industrial Profile Systems, Akron , Marketing and Graphic Design Specialist, Design, Graphic Design & CAD , Akron, Ohio